Wednesday, December 7, 2016
Three Ways to Make Your Blog Posts More Helpful
1. Include a video.
This could be a screencast video that you create or it could be an informative video that you found on the web. Screencast videos are particularly helpful when you're trying to show someone the steps to solving a problem.
2. Include hand-outs.
If you find that your blog post is going much past 600 words, consider making it available as a PDF that folks can download to read as a printed copy. Similarly, if you're including slides in your blog post, consider letting people download them to print and write notes on.
3. Include a chart.
This could be a pro-con chart, a flow chart, or a chart comparing similar iPad apps. Over the years I've found that people love having charts, especially ones they can download, to help them make decisions.
More ideas about improving your blog will be shared in my upcoming webinar, Winning Blog Strategies. I hope that you'll join me for it next Wednesday.